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I recently drove by a business that had a sign out front that read "Closed due to illness". This meant that the cash flow would stop until the owner was able to return to work.Even worse, the business would not be able to generate revenue for the owner when it... Read More
A successful marketing plan doesn't have to include an athletic superstar, prime-time placement, state-of-the-art computer graphics or a massive budget. Being resourceful and smart can be just as effective. Business promotion doesn't have to cost a fortune. Often, it's the personal touch that seals the deal. Here are ideas... Read More
1. Print your best small ad on a postcard and mail it to prospects in your targeted market. People read postcards when the message is brief. A small ad on a postcard can drive a high volume of traffic to your web site and generate a flood of sales leads... Read More
The greatest asset to your business is your Customer, specifically, your Customer Lifetime Value.In my many years in Sales and Marketing, I've met many CEOs and business owners who don't have much clue as to what Customer Lifetime Value is, much less its importance and the impact it has on... Read More
Face it, writing any article can be a tedious and time consuming task for a beginner or even an expert writer. Here are four ways to make writing articles a lot easier: 1) Use My Articles - You could add your own name, resource box and web site link to... Read More
We all work hard to attract even one paying client. In fact, we work hard to attract serious inquiries. Yet amazingly, many business owners seem determined to drive away business! Every example cited here is based on true, thoroughly documented experiences, with both newbie business owners and five-star marquee players.1.... Read More
The world is full of scanners. Most people simply scan the page to see if anything piques their interest, rather than reading the ads, sales letters, or web copy. That's why you should ensure that your copy is scanner friendly. That means placing headlines,... Read More
Do you have a website? A Web Newsletter? A mailing list of e-mail addresses for customers? Do you track and test everything? You can use the web to get sales in lots of exciting ways which are dependant on technology that's available at the time. Whether you budget is £600... Read More
Ten Marketing Pitfalls By Stuart ReidIf you want to make it BIG in Internet Marketing you need avoid some common mistakes. Here's a list of the top ten Pitfalls that catch out beginner Marketers (and many established ones too!).The problem is you don't realise you have fallen into one of... Read More
Over the past 30 years, I've read so much on how to makemoney that I know I can write a series of books on thetopic, books that would cut through the junk and you don'thave to buy 101 things for each area. Most of the information repeats itself -- same... Read More



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Ebooks, Scripts,
Websites, and more... If you've got a mailing list of at least a... Read More Face it?you know you've got to do something to keep... Read More One of the most rewarding, inexpensive, under-used, and effective methods... Read More If you use direct mail postcards to generate leads or... Read More Marketing expert and author, Geoffrey Moore, has a useful fill-in-the-blank... Read More Writing and publishing a successful newsletter is perhaps the most... Read More It's crucial to know your prospects if you want to... Read More "You can make more friends in two months by becoming... Read More In today' s marketplace, the pressure for immediate bottom-line results... Read More Whatever business you are in, either online or offline, you've... Read More One secret to a site that sells: Look at your... Read More No matter if you're publishing your first book or producing... Read More Every business - particularly small, entrepreneurial or professional businesses -... Read More Ann Landers, Dr. Phil and Roger Ebert take pleasure in... Read More Some of the most successful package introductions have come from... Read More Expanding your subscriber list, whether it be for your ezine,... Read More Today's business environment has changed dramatically over the past 10... Read More One of the keys to creating a successful business is... Read More If you're a business owner, you probably spend quite a... Read More On a copywriting board I frequent, someone expressed bafflement that... Read More Imagine having at your disposal a means to immediately inform... Read More Your marketing materials must grab your prospect's attention long enough... Read More One of the basics of all marketing and advertising training... Read More Motivating strangers to give their money away is one of... Read More Information is the lifeblood of the economy. That's especially true... Read More
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Painless Marketing for People Who Hate to Market
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A Business In One Sentence
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Open Doors by Building Relationships
For Market Breakthroughs, Put Timing on Your Side
11 Rock Solid Techniques For Generating Product Ideas Anytime Anywhere!
Costly Web Copy Pitfalls
The Marketing Funnel: Simple, Effective Marketing Strategy
Top 10 Dos and Donts for an Effective Business Referral Network!
Mortgage Marketing - How to Find Your Niche
Dont Think Like A Package Designer - Think Like A Customer
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Increase Sales With Travel Incentives
Niche with Passion and Reap Your Financial Rewards
Get More Clients From Networking - Follow The Rules Of Dating!
The Anatomy of Hype
SMS for the Estate Agent - Targeted Marketing Tool, or Legal Minefield?
Take The Test: Does Your Marketing Copy Sell?
Maslows Marketing Filter
How to Write Fundraising Letters That Motivate Donors To Make Donations to Your Non-Profit
Demographics For the Masses
One particularly hot south Texas day, I was making a... Read More
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